OUR BRAND PACKAGES INCLUDE:
Brand Discovery Interview
Basic Brand Research
Creative Brief + Preliminary Call
Moodboard Planning
Personalized Color Palette
Brand Typography Suite
Primary Logo Design
Business Card Design
Brand Style Guide (PDF)
brand essentials
Starting up a business or in need of a brand refresh? We’ll direct the synergy of your vision into a roadmap, often combining a mix of visual storytelling, market research + digital design.
Brand Discovery Interview
In-Depth Brand Research
Creative Brief + Preliminary Call
Brand Messaging
Customer Journey
Offering Guidelines
Competitive Sweep
Target Market Analysis
Brand Positioning
Communications
Final Brand Strategy Deck (PDF)
Dive deep into complete and collaborative brand strategy package to help clarify your brand with a blend of strategic insight, marketing advice, business development direction, and social media guidance to help achieve your business goals.
brand Strategy
what To expect:
-
We’ll start with an initial, free consultation to determine your project goals and see if we’re the right fit. I will then send you a project proposal to sign off on and a preliminary interview to get a sense of your project goals, creative vision and unique point of view.
-
Created with strategy at its core, we’ll first dive deep into a data-led research and inspiration phase. This process will be delivered through a Creative Brief and involves a thorough target market and competitive analysis to best position your brand.
-
Next, we’ll move into the art direction phase and start by exploring your relationship with shapes, symbols, colors, and typographies to best articulate your brand’s vision, tone, and personality. Through the interplay of design aesthetics and using the Creative Brief as our reference point, I will present these concepts to you and refine until your chosen concept is perfect!
-
After all assets have been agreed upon and finalized, I will send all files and launch graphics for you to distribute across your website + social media channels.
